Strategic Management

Knowledge Flow

About this book

Strategic Management provides a clear and practical understanding of how organizations formulate, implement, and evaluate strategies to achieve long-term goals. Ideal for students, business leaders, and professionals, the book covers essential concepts such as competitive analysis, SWOT, vision and mission development, strategy formulation, and performance measurement. It explores corporate, business, and functional-level strategies with real-world case studies and industry examples. Emphasizing both analytical tools and strategic thinking, this guide bridges theory with application, helping readers make informed decisions in dynamic business environments. Whether for academic study or professional growth, Strategic Management equips readers with the skills to drive organizational success.